Pre-launch:
- Create a Product Hunt account:
- Make sure you have a Product Hunt account. If not, sign up for one.
- Understand Product Hunt guidelines:
- Please familiarize yourself with Product Hunt's guidelines to ensure your product is eligible and complies with their rules.
- Build a landing page:
- Create a landing page for your product with clear information about its features, benefits, and a call to action.
- Prepare visuals:
- Design eye-catching visuals such as a logo, screenshots, and a banner for your Product Hunt listing.
- Craft a compelling pitch:
- Develop a concise and compelling pitch that clearly communicates what your product does, why it's unique, and who it's for.
- Prepare a demo video:
- Create a short demo video showcasing your product in action. This can be embedded on your Product Hunt page.
Launch Checklist
Day of Launch:
- Choose the right day and time:
- Consider launching your product on a day and time when your target audience is most active. Product Hunt activity tends to peak on Tuesdays.
- Submit your product:
- Submit your product on Product Hunt. Provide all the necessary details, including the name, tagline, website link, and a brief description.
- Engage with the community:
- Be prepared to engage with the Product Hunt community. Respond to comments, answer questions, and thank users for their feedback.
- Promote on social media:
- Share your Product Hunt launch on your social media channels to drive additional traffic and awareness.
- Reach out to your network:
- Notify your email list, friends, and professional network about your Product Hunt launch, encouraging them to upvote and provide feedback.
- Monitor analytics:
- Use analytics tools to track the performance of your Product Hunt launch. Monitor website traffic, sign-ups, and other relevant metric
Launch checklist
Post-launch:
- Follow up with feedback:
- Act on the feedback received during the launch. Consider making improvements or addressing issues raised by users.
- Continue promotion:
- Keep promoting your product through various channels even after the initial launch to maintain momentum.